Everyone could use a little inspiration now and then. Marketers can sometimes find themselves in a rut, churning out the same messaging over and over again. Particularly strict brand guidelines might imprison your creativity, you might feel siloed without innovative input from others, or perhaps you just need to someone else’s insight to reanimate your own visionary genius. Occasionally, someone else might say or do something that strikes the right chord and enables your imagination to run wild and free. Help motivate and generate innovation by sharing these inspirational marketing quotes.
Econsultancy’s post of 35 heart-warming quotations for content marketers and strategists inspired me to create a series of inspiring marketing quotes in image card format for you to enjoy and share with others. This is the first of several posts that will include shareable cards.
Spark others’ success by sharing these insightful thoughts from “marketing celebrities”!
Your writing doesn’t have to be boring just because it’s for other businesses. Businesses have people who read stuff.” – Valeria Maltoni
“Your writing doesn’t have to be boring…” via @ConversationAge http://t.co/xhCqqgpQVK #mktg #inspiration #quotes pic.twitter.com/drJe4ke7e8— BizActions PDIGlobal (@bizactions) January 8, 2015
The more informative your advertising, the more persuasive it will be.” – David Ogilvy
“The more informative your advertising, the more persuasive it will be.” David Ogilvy http://t.co/xhCqqgpQVK #mktg pic.twitter.com/q3TXCjI4tE — BizActions PDIGlobal (@bizactions) January 8, 2015
There is one mistake people make that pretty much ensures they will not be able to create killer web content… and it is this: writing for the ego, not the reader; writing from the organization’s perspective, not the customer’s.” – Gerry McGovern
“Write for the ego, not the reader…” via @gerrymcgovern http://t.co/xhCqqgpQVK #mktg #inspiration #quotes pic.twitter.com/5oRRNB0BC2 — BizActions PDIGlobal (@bizactions) January 8, 2015
All companies would be better off if they stopped trying to be amazing, and just focused on being useful.” – Jay Baer
“Companies would be better off if they… just focused on being useful.” via @jaybaer http://t.co/xhCqqgpQVK #mktg pic.twitter.com/3XLGVDL1ak — BizActions PDIGlobal (@bizactions) January 8, 2015
Your top-of-the-funnel content must be intellectually divorced from your product but emotionally wed to it.” – Joe Chernov
“Content must be… emotionally wed to your product.” via @jchernov http://t.co/xhCqqgpQVK #mktg #inspiration #quotes pic.twitter.com/cB5gyyvzYk — BizActions PDIGlobal (@bizactions) January 8, 2015
Make the customer the hero of your story.” – Ann Handley
“Make the customer the hero of your story.” via @MarketingProfs http://t.co/xhCqqgpQVK #mktg #inspiration #quotes pic.twitter.com/89ERqvPypE — BizActions PDIGlobal (@bizactions) January 8, 2015
Marketing is no long about the stuff that you make but the stories you tell.” – Seth Godin
“Marketing is… about the stories you tell.” via @ThisIsSethsBlog http://t.co/xhCqqgpQVK #mktg #inspiration #quotes pic.twitter.com/clBOP8K0r5 — BizActions PDIGlobal (@bizactions) January 8, 2015
Do you know of some other truly inspiring quotations? Share them in the comments, and we may use them for future shareable Twitter cards with your name!
The post 7 Inspirational Marketing Quotes to Spark Your Success appeared first on BizActions | Thomson Reuters.